It Feels Wrong To Advertise Now, But Is It Really?

With coronavirus sweeping through the world and with us in a lockdown together with many countries around the world; it doesn’t really feel like the right time to advertise. There are so many businesses that are closed as a result of the lockdown. Unless they provide essential services, they have been required to close. For many of these businesses they have an extremely challenging time ahead of them financially; and these are businesses that could benefit from some of the services I have to offer, but it doesn’t quite feel right to market to them during these challenging times. I […]

Answer Questions in Your Social Media Posts and Captions. It’s a Simple Way to Create Content.

Make the most of your social media posts and captions. Use them as a way to share longer pieces of information and even as a place to answer questions!! Today I saw a post on Instagram that disappointed me. It was a post by a local law firm (I don’t follow them so you wont find them on my Instagram). The caption started off well – it contained two rather interesting questions. They explained that they have received those questions and that they had also received other similarly interesting questions too. But then they disappointed me by failing to answer […]